CASE STUDY
Markaids’ TenderMax™ for Perfectly Tender and Juicy Meat
How we improved the cooking quality and succulence profile of frozen ready-to-cook (RTC) chicken for a food service distributor and manufacturer
Overview
No matter what the cut, unlocking the full potential of meat is only a marinating step away. You will be amazed at how marination can bring out the natural juices, texture, and flavours of meat, delivering a tasting experience like no other.
Consumers today are drawn to convenient meal options that offer quick preparation and delicious taste. The concept of quick cooking while still being able to savour the delicious taste of restaurant-quality meat in the comfort of one's home is both appealing and practical. This is why Markaids was consulted to formulating a marinade for a up and coming frozen RTC chicken product that delivers both exceptional flavour and juiciness. Our goal was to create a product that will offer great tasting chicken meat, speedy preparation, and frozen storage capability for our consumers.
Solution
The key to every good marinade is a blend of two key ingredients: a good base mixture to add flavour and a tenderising agent. Using this understanding, we proposed our in-house TenderMax™ marinade range which consists of the two components. Our TenderMax™ marinade is also customisable, which allows for carefully measured ratio of seasonings and tenderising phosphates as needed by our customers' product requirement.
Additionally, for food manufacturers seeking a comprehensive seasoning solution — we offer our Season-aid™ seasonings, creating a one-of-a-kind and umami-filled blend that reflects the latest flavour trends! Our customers can achieve a custom flavour profile that sets their product apart from competition. Season-aid™ is highly recommended for use in producing deliciously tasting sausages, meat loafs, patties, and even plant-based meat.
Watch How Easy It Is to Use Markaids TenderMax™ in Baked Chicken
Impact
Our TenderMax™ marinade greatly improved the juiciness, tenderness, flavour penetration, and umaminess of the chicken meat. The chicken meat was also able to be cooked faster, giving our customers a mentionable quality for their new frozen RTC meat product.
